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Member Highlight: Edgemere Sales & Marketing Team Takes Home Top Award at Greystone Sales Adventure

Thursday, June 1, 2017   (0 Comments)
Posted by: Amanda Wiedenfeld
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The sales and marketing team at Edgemere, an SQLC retirement community, recently received the 2016 Top Sales and Marketing Team award from Greystone, a senior living management company. Greystone executives made the announcement at the 2017 Greystone Sales Adventure Awards banquet at the Hilton in Southlake.

Senior living marketers from around the country gathered in Southlake for Greystone’s 37th annual event. This year’s theme was “Yacht Rock,” where Greystone helped chart the course on the sea of success for communities. Attendees enjoyed education and breakout sessions as well as networking and social events. The highlight of each year’s Sales Adventure is the awards banquet dinner, during which teams and individuals are recognized for their work. The Edgemere team was selected out of more than 35 teams from senior living communities across the country based on quantity of sales, excellent standards of performance, and team performance and leadership.

“This is our first team award, and we worked really hard for it,” said Vanessa Curtright-Bowles, director of sales and marketing. “We are currently going through a $36 million expansion, and there’s a lot going on in the community. We were thrilled to bring 70 new residents to the community and reach occupancy above 90 percent. We are determined, and this award shows that our hard work over the last year really paid off.”

The team includes Susan Briscoe, Monika Pearce, Joel Hernandez, Nancy Kennedy, Rochelle Humphrey, Brittany Middleton and Vanessa Curtright-Bowles. Greystone was founded in 1982 and has advised more than 500 organizations in strategic planning, project planning, business improvement, repositioning, development, marketing and management of continuing care retirement communities (CCRCs).

“Our team makes me proud every day,” said Luis Argote, executive director of Edgemere. “They are truly dedicated to helping seniors and their families learn about our community. They have done an outstanding job, and I can’t think of a more deserving team to win this award.”

Source: Chelsi Smith/Amy Jones, The Point Group

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